Tourism Industry Terminology
Attraction - A man-made or natural facility, location or activity that offers an item or items of specific interest.
Availability Dates - available for booking a tourism product.
Average rate per room occupied - A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Blackout Dates - A day that you are not operating your tours. A modern booking software should allow you to quickly and visually update your calendar if necessary. so your visitors can’t book online for the day.
Booking number – Also known as a confirmation number or locator number. It is a combination of numbers and/or letters to identify a specific booking.
Booking Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (that is, convention, meeting, trade show or group business booking).
Carriers - Recognised transport operators, for example, bus, ship or air
Charter group - Group travel, in which a previously organised group travels together usually on a customised itinerary
Check-in time – The time required to check if for a flight, or also the earliest time a guest can check into their accommodation (room)
Check-out time – Also known as departure time. The latest time by which a guest must vacate their accommodation (room)
Deposit - Money paid to secure a reservation.
Destination - A hotel, resort, attraction, city, region or state.
Direct bookings - Reservations made directly with the tourism operator.
Documentation All the tickets and vouchers that are sent to agents
Duration – Length of time (usually of a tour, flight, etc.)
ETA - Estimated time of arrival.
ETD - Estimated time of departure
Group travel - A prepaid tour usually with a set itinerary and number of travellers.
GST- Goods and Services Tax
Itinerary -Detailed description of a traveller’s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
High season -The time of year when tourist activity and rates charged are generally at their highest
Leisure travel -Travel for recreational, sightseeing, relaxation and other purposes. Leisure is the primary motivation.
Low season -The time of year when tourist activity and rates are at their lowest.
Package(pkg) - A fixed price saleable travel product that offers a mix of elements such as transportation, accommodation, restaurants, entertainment, cultural activities, sightseeing and car rental. Packages make it easy for a traveller to buy and enjoy a destination or several destinations.
PAX - Passengers.
P/N – Per night in booking accommodation
Product Term -used to describe any place or service used by tourists, including hotel, motel, inn, lodge or other accommodation facility, as well as tour, attraction or activity.
Reservation The advance booking of a travel product or component.
Seasonal travel - Travel industry business cycles, such as high or peak, low or off peak, and shoulder season.
Target market - A specific group to whom marketing activities are directed.
Tourism Australia -Commonwealth Government Statutory Authority responsible for both international and domestic tourism marketing of Australia, and the delivery of research and forecasts for the tourism sector
Tourist - Definitions vary but, in general, a tourist is someone who leaves their own economic trade area and stays overnight (usually travelling a minimum of 50 to 100 kilometres).
Travel Leisure -and other types of travel, including business, medical care and educational travel. All tourism is travel, but not all travel is tourism.
Travel agent -An individual who arranges travel for individuals or groups. Travel agents may be generalists or specialists, who service a particular area, for example, cruises, adventure travel, conventions and meetings. Travel agents receive about 10% commission from accommodation, transportation companies and attractions, for coordinating a travel booking. They typically coordinate travel for their customers at the same or lower cost than if the customer booked the travel on their own.
Travel product -Refers to any product or service that is bought or sold to consumers or trade, including accommodation, attractions, events, tours, restaurants and transportation.
Travel industry -The collective term for online travel agents, ITOs, wholesalers and travel agents, also known as “travel trade”.
VIC -Visitor information centre. An information centre located at a destination to assist visitors to the area. VICs provide information and advice about accommodation, tours, activities and events, and make bookings. Accredited centres are identified by an italic . Non-accredited centres are identified by a white roman “i”.
Availability Dates - available for booking a tourism product.
Average rate per room occupied - A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Blackout Dates - A day that you are not operating your tours. A modern booking software should allow you to quickly and visually update your calendar if necessary. so your visitors can’t book online for the day.
Booking number – Also known as a confirmation number or locator number. It is a combination of numbers and/or letters to identify a specific booking.
Booking Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (that is, convention, meeting, trade show or group business booking).
Carriers - Recognised transport operators, for example, bus, ship or air
Charter group - Group travel, in which a previously organised group travels together usually on a customised itinerary
Check-in time – The time required to check if for a flight, or also the earliest time a guest can check into their accommodation (room)
Check-out time – Also known as departure time. The latest time by which a guest must vacate their accommodation (room)
Deposit - Money paid to secure a reservation.
Destination - A hotel, resort, attraction, city, region or state.
Direct bookings - Reservations made directly with the tourism operator.
Documentation All the tickets and vouchers that are sent to agents
Duration – Length of time (usually of a tour, flight, etc.)
ETA - Estimated time of arrival.
ETD - Estimated time of departure
Group travel - A prepaid tour usually with a set itinerary and number of travellers.
GST- Goods and Services Tax
Itinerary -Detailed description of a traveller’s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
High season -The time of year when tourist activity and rates charged are generally at their highest
Leisure travel -Travel for recreational, sightseeing, relaxation and other purposes. Leisure is the primary motivation.
Low season -The time of year when tourist activity and rates are at their lowest.
Package(pkg) - A fixed price saleable travel product that offers a mix of elements such as transportation, accommodation, restaurants, entertainment, cultural activities, sightseeing and car rental. Packages make it easy for a traveller to buy and enjoy a destination or several destinations.
PAX - Passengers.
P/N – Per night in booking accommodation
Product Term -used to describe any place or service used by tourists, including hotel, motel, inn, lodge or other accommodation facility, as well as tour, attraction or activity.
Reservation The advance booking of a travel product or component.
Seasonal travel - Travel industry business cycles, such as high or peak, low or off peak, and shoulder season.
Target market - A specific group to whom marketing activities are directed.
Tourism Australia -Commonwealth Government Statutory Authority responsible for both international and domestic tourism marketing of Australia, and the delivery of research and forecasts for the tourism sector
Tourist - Definitions vary but, in general, a tourist is someone who leaves their own economic trade area and stays overnight (usually travelling a minimum of 50 to 100 kilometres).
Travel Leisure -and other types of travel, including business, medical care and educational travel. All tourism is travel, but not all travel is tourism.
Travel agent -An individual who arranges travel for individuals or groups. Travel agents may be generalists or specialists, who service a particular area, for example, cruises, adventure travel, conventions and meetings. Travel agents receive about 10% commission from accommodation, transportation companies and attractions, for coordinating a travel booking. They typically coordinate travel for their customers at the same or lower cost than if the customer booked the travel on their own.
Travel product -Refers to any product or service that is bought or sold to consumers or trade, including accommodation, attractions, events, tours, restaurants and transportation.
Travel industry -The collective term for online travel agents, ITOs, wholesalers and travel agents, also known as “travel trade”.
VIC -Visitor information centre. An information centre located at a destination to assist visitors to the area. VICs provide information and advice about accommodation, tours, activities and events, and make bookings. Accredited centres are identified by an italic . Non-accredited centres are identified by a white roman “i”.